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ABOUT US

Where visionary ideas take center stage, passion drives progress, and collaboration turns ambition into reality. We empower you to elevate your product journey and create impactful outcomes.

At Product Circus, our philosophy is clear: a product is a vital tool crafted to achieve impactful outcomes. We understand that the narrative of product development extends far beyond the item itself. It’s about the profound difference products can make in improving lives, enhancing wellbeing, and fostering a sustainable environment for all.

Our commitment goes beyond delivering results; we aim to make the entire journey enjoyable and enriching. By balancing professionalism with a genuine passion for our work, we cultivate an inviting atmosphere that encourages learning and growth.

Our mission is to help people and teams elevate, enhance, and evolve
their value through product.

 

Whether you're an individual professional eager to advance your skills or part of an organization ready to innovate and inspire, Product Circus is your ally. We provide tailored consulting, dynamic training, and certification programs designed to elevate your product leadership and ownership abilities.

​We’re here to ensure that you enjoy the journey as much as the results. Our approach balances professionalism with a genuine passion for what we do, creating an inviting atmosphere for learning and growth. Whether you are an individual professional looking to advance your skills or part of an organization seeking to innovate and inspire, we invite you to join us at Product Circus. Together, let’s transform your product visions into a breathtaking reality!

GET TO KNOW US

Product Circus was founded by Fredrik Wendt, Paul Kuijten, and Sabrina Love to help Product Leaders elevate, enhance, and evolve the way they deliver value through their products. Together with an ever-growing community of professional consultants, trainers, and experts, we endeavor to bring this mission to life a little more each day.

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WE'VE GOT YOU

Product Circus trainers and consultants are unparalleled experts whose only goal is to help you make positive change.

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WHAT WE VALUE

Product Circus was founded by Fredrik Wendt, Paul Kuijten, and Sabrina Love to help Product Leaders elevate, enhance, and evolve the way they deliver value through their products. Together with an ever-growing community of professional consultants, trainers, and experts, we endeavor to bring this mission to life a little more each day.

Impact first

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Fairness

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Inspiring people

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Openness

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Collaboration

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Fun

yeay!

Our
Locations

Product Circus Headquarters

Utrecht, Netherlands

We are also operating from:​

Göteborg, Sweden

Boston, MA

HALF DAY - 26 FEBRUARY 2025
VIRTUAL ONLINE

READ THE POST TO SECURE A DISCOUNTED SEAT!

VALUE DEFINITION WORKSHOP

WHAT OUR STUDENTS SAY

STAY CONNECTED

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© 2026 Product Circus. All Rights Reserved.

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